Top 30 Food Influencers on TikTok

Top 30 Food Influencers on TikTok

Top 30 Food Influencers on TikTok

TikTok has become the go-to spot for fun and fast food content. These top 30 food influencers are bringing unique recipes, clever cooking tips, and tasty trends right to your screen.

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Engagement Rates

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Audience Details

Past Brand Collboration

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How to Find Food Influencers on TikTok

How to Find Food Influencers on TikTok

TikTok has completely changed how people discover food. One viral clip of a street taco stand or a 30-second pasta recipe can turn a hidden gem into the hottest spot in town overnight. That’s the power of food influencers on TikTok. They blend visuals, personality, and trends to spark cravings and drive real traffic. 

For brands, the challenge isn’t finding food creators, it’s finding the right ones who align with your audience.

Here’s how you can do it.

TikTok has completely changed how people discover food. One viral clip of a street taco stand or a 30-second pasta recipe can turn a hidden gem into the hottest spot in town overnight. That’s the power of food influencers on TikTok. They blend visuals, personality, and trends to spark cravings and drive real traffic. 

For brands, the challenge isn’t finding food creators, it’s finding the right ones who align with your audience.

Here’s how you can do it.

TikTok has completely changed how people discover food. One viral clip of a street taco stand or a 30-second pasta recipe can turn a hidden gem into the hottest spot in town overnight. That’s the power of food influencers on TikTok. They blend visuals, personality, and trends to spark cravings and drive real traffic. 

For brands, the challenge isn’t finding food creators, it’s finding the right ones who align with your audience.

Here’s how you can do it.

1. Define your campaign goal

1. Define your campaign goal

Start simple: one line that captures what you need.

Example: “We’re a plant-based brand, and we want TikTok food influencers who can create recipe videos that inspire trial purchases among Gen Z.”

This clarity keeps your search focused.

2. Search with food-specific context

2. Search with food-specific context

TikTok thrives on niches — use that to your advantage:

  • Hashtags: #FoodTok, #TacoTok, #EasyRecipes, #VeganTok.

  • Trends: See who’s hopping on trending audios or formats with food content.

  • Competitors: Which creators already feature brands like yours?

On Impulze, you can filter creators by platform, niche, and engagement rates, instantly building a food-focused TikTok list.

3. Prioritize engagement, not just followers

3. Prioritize engagement, not just followers

TikTok’s algorithm makes follower count less important than content performance. Look for:

  • Average views compared to follower size.

  • Comments that show intent (“Making this tonight!” or “Where can I buy this?”).

  • Steady engagement across multiple posts, not just one viral hit.

SocialiQ can quickly show you engagement percentages so you don’t have to guess.

4. Match their content style with your brand

4. Match their content style with your brand

Food influencers on TikTok have different flavors:

  • Recipe creators: quick, step-by-step cooking videos.

  • Reviewers: rating restaurants, cafés, or street food spots.

Lifestyle vloggers: weaving food into daily routines or travel content. Choose those who naturally fit your product story.

5. Start with small collabs

5. Start with small collabs

TikTok’s short format makes testing easy. Try:

  • A recipe video using your product.

  • A “first bite reaction” clip at a restaurant.

  • A quick trending challenge featuring your food brand.

On Impulze, you can see past collabs, save TikTok food influencers into lists, and track performance, letting you scale only what works.

Frequently Asked Questions

What makes a top food influencer on TikTok?

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What makes a top food influencer on TikTok?

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What makes a top food influencer on TikTok?

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How can I find authentic food influencers on TikTok?

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How can I find authentic food influencers on TikTok?

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How can I find authentic food influencers on TikTok?

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Are these food influencers suitable for beginners?

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Are these food influencers suitable for beginners?

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Are these food influencers suitable for beginners?

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Can I learn healthy cooking from TikTok food creators?

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Can I learn healthy cooking from TikTok food creators?

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Can I learn healthy cooking from TikTok food creators?

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How often do top TikTok food influencers post new content?

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How often do top TikTok food influencers post new content?

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How often do top TikTok food influencers post new content?

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Do these food influencers share international recipes?

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Do these food influencers share international recipes?

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Do these food influencers share international recipes?

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What is impulze.ai and how does it help food influencers?

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What is impulze.ai and how does it help food influencers?

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What is impulze.ai and how does it help food influencers?

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