Top 20 Beer Influencers on Instagram
Top 20 Beer Influencers on Instagram
Top 20 Beer Influencers on Instagram
The beer scene is booming on Instagram, and these beer influencers are pouring more than just great content. From hop-heavy IPAs to hidden microbreweries, they spotlight every sip worth tasting. Whether you're a casual drinker or a brand brewing something new, this list is your guide to the top creators in the space.


1
Black Dog Brew Review
@
blackdogbrewreview
New Jersey based beer lover. Untappd: blackdogbrewreview
Followers
14.6K
ENGAGEMENT Rate
0.48
%
Avg Likes ❤️:
70
A New Jersey-based craft beer enthusiast sharing tasting notes, Untappd check-ins, and local taproom visits. Content blends personality with beer expertise—ideal for New York and Northeast craft brewery collaborations.
Black Dog Brew Review
@
blackdogbrewreview
New Jersey based beer lover. Untappd: blackdogbrewreview
1
A New Jersey-based craft beer enthusiast sharing tasting notes, Untappd check-ins, and local taproom visits. Content blends personality with beer expertise—ideal for New York and Northeast craft brewery collaborations.
Black Dog Brew Review
@
blackdogbrewreview
New Jersey based beer lover. Untappd: blackdogbrewreview
1
Followers
14.6K
ENGAGEMENT Rate
0.48
%
Avg Likes ❤️:
70
A New Jersey-based craft beer enthusiast sharing tasting notes, Untappd check-ins, and local taproom visits. Content blends personality with beer expertise—ideal for New York and Northeast craft brewery collaborations.
2
Gary King
@
siptotheend
Beer Review Blog 🍻 "Have a nice cold pint, and wait for all this to blow over."
Followers
2.0K
ENGAGEMENT Rate
2.18
%
Avg Likes ❤️:
42
Focused on honest beer reviews, this creator breaks down flavors, from tropical sours to midnight stouts—in short, engaging clips. Great for beer and beverage brands targeting informed drinkers.
Gary King
@
siptotheend
Beer Review Blog 🍻 "Have a nice cold pint, and wait for all this to blow over."
2
Focused on honest beer reviews, this creator breaks down flavors, from tropical sours to midnight stouts—in short, engaging clips. Great for beer and beverage brands targeting informed drinkers.
Gary King
@
siptotheend
Beer Review Blog 🍻 "Have a nice cold pint, and wait for all this to blow over."
2
Followers
2.0K
ENGAGEMENT Rate
2.18
%
Avg Likes ❤️:
42
Focused on honest beer reviews, this creator breaks down flavors, from tropical sours to midnight stouts—in short, engaging clips. Great for beer and beverage brands targeting informed drinkers.
3
J&J Beer Review
@
jandjbeerreviews
Brews, Laughs and Travel DM For Collaboration or Beer Trades Brewery Count: MN:16 PA:18 MD:7 NJ:1 WV:1 DC:1 DE:4 GA:1
Followers
3.2K
ENGAGEMENT Rate
1.27
%
Avg Likes ❤️:
41
Dedicated to deep dives on craft styles, regional brews, and pairing tips, this duo’s well-shot tasting videos highlight both flavor and story. Perfect for brewery launches and beer education campaigns.
J&J Beer Review
@
jandjbeerreviews
Brews, Laughs and Travel DM For Collaboration or Beer Trades Brewery Count: MN:16 PA:18 MD:7 NJ:1 WV:1 DC:1 DE:4 GA:1
3
Dedicated to deep dives on craft styles, regional brews, and pairing tips, this duo’s well-shot tasting videos highlight both flavor and story. Perfect for brewery launches and beer education campaigns.
J&J Beer Review
@
jandjbeerreviews
Brews, Laughs and Travel DM For Collaboration or Beer Trades Brewery Count: MN:16 PA:18 MD:7 NJ:1 WV:1 DC:1 DE:4 GA:1
3
Followers
3.2K
ENGAGEMENT Rate
1.27
%
Avg Likes ❤️:
41
Dedicated to deep dives on craft styles, regional brews, and pairing tips, this duo’s well-shot tasting videos highlight both flavor and story. Perfect for brewery launches and beer education campaigns.
4
Michael
@
excitedbybeer
Short review of all things beer. Craft, nano & pub, sometimes mainstream, favourites & everything else in between. Novice home brewer. DM 4 trades
Followers
5.1K
ENGAGEMENT Rate
2.3
%
Avg Likes ❤️:
111
Characterized by energetic brewery collaborations, behind-the-scenes brew day clips, and genuine laughter, this creator embodies the passion of beer influencers, ideal for brands wanting vibrant, personality-driven marketing.
Michael
@
excitedbybeer
Short review of all things beer. Craft, nano & pub, sometimes mainstream, favourites & everything else in between. Novice home brewer. DM 4 trades
4
Characterized by energetic brewery collaborations, behind-the-scenes brew day clips, and genuine laughter, this creator embodies the passion of beer influencers, ideal for brands wanting vibrant, personality-driven marketing.
Michael
@
excitedbybeer
Short review of all things beer. Craft, nano & pub, sometimes mainstream, favourites & everything else in between. Novice home brewer. DM 4 trades
4
Followers
5.1K
ENGAGEMENT Rate
2.3
%
Avg Likes ❤️:
111
Characterized by energetic brewery collaborations, behind-the-scenes brew day clips, and genuine laughter, this creator embodies the passion of beer influencers, ideal for brands wanting vibrant, personality-driven marketing.
5
Beer Faff
@
beerfaff
I'm Jim, I drink and 'review' faffy beers in my quiet moments. Teesside - CAMRA Member. #craftbeer
Followers
5.5K
ENGAGEMENT Rate
1.86
%
Avg Likes ❤️:
100
Specializing in quirky brews—think smoked porters and funky lambics, this influencer approaches each pour with humor and curiosity, earning a reputation as a go-to beer influencer for adventurous beer brands.
Beer Faff
@
beerfaff
I'm Jim, I drink and 'review' faffy beers in my quiet moments. Teesside - CAMRA Member. #craftbeer
5
Specializing in quirky brews—think smoked porters and funky lambics, this influencer approaches each pour with humor and curiosity, earning a reputation as a go-to beer influencer for adventurous beer brands.
Beer Faff
@
beerfaff
I'm Jim, I drink and 'review' faffy beers in my quiet moments. Teesside - CAMRA Member. #craftbeer
5
Followers
5.5K
ENGAGEMENT Rate
1.86
%
Avg Likes ❤️:
100
Specializing in quirky brews—think smoked porters and funky lambics, this influencer approaches each pour with humor and curiosity, earning a reputation as a go-to beer influencer for adventurous beer brands.
6
Dennis Drinks Beer
@
dennisdrinksbeer
I'm Dennis. I review beer. ▪︎▪︎▪︎▪︎▪︎▪︎▪︎ 🇳🇱 Den Haag, The Netherlands 📸 follow @dennismakespictures 🍻 @trips.beer and untappd dennisdrinksbeer
Followers
7.3K
ENGAGEMENT Rate
1.03
%
Avg Likes ❤️:
72
Dennis pours crisp visuals and local tasting panels into each post, highlighting farm-to-glass freshness and community vibes. This creator stands out as a beer influencer for regional breweries and food-beer pairing campaigns.
Dennis Drinks Beer
@
dennisdrinksbeer
I'm Dennis. I review beer. ▪︎▪︎▪︎▪︎▪︎▪︎▪︎ 🇳🇱 Den Haag, The Netherlands 📸 follow @dennismakespictures 🍻 @trips.beer and untappd dennisdrinksbeer
6
Dennis pours crisp visuals and local tasting panels into each post, highlighting farm-to-glass freshness and community vibes. This creator stands out as a beer influencer for regional breweries and food-beer pairing campaigns.
Dennis Drinks Beer
@
dennisdrinksbeer
I'm Dennis. I review beer. ▪︎▪︎▪︎▪︎▪︎▪︎▪︎ 🇳🇱 Den Haag, The Netherlands 📸 follow @dennismakespictures 🍻 @trips.beer and untappd dennisdrinksbeer
6
Followers
7.3K
ENGAGEMENT Rate
1.03
%
Avg Likes ❤️:
72
Dennis pours crisp visuals and local tasting panels into each post, highlighting farm-to-glass freshness and community vibes. This creator stands out as a beer influencer for regional breweries and food-beer pairing campaigns.
7
Pumpkin Beer Reviews
@
thepumpkinbeerguy
🎃 Beer Enthusiast📍MA On a quest to rate ALL the punpkin beers Current 🎃🍻Count: 332. Message me for trades! Link to my rating spreadsheet and untapped:
Followers
5.7K
ENGAGEMENT Rate
3.81
%
Avg Likes ❤️:
216
With seasonal flair, this influencer features pumpkin ales, autumn releases, and brewery fest highlights. Their content resonates with fall beer promotions and festive-themed marketing. A perfect match for beer influencers celebrating the season.
Pumpkin Beer Reviews
@
thepumpkinbeerguy
🎃 Beer Enthusiast📍MA On a quest to rate ALL the punpkin beers Current 🎃🍻Count: 332. Message me for trades! Link to my rating spreadsheet and untapped:
7
With seasonal flair, this influencer features pumpkin ales, autumn releases, and brewery fest highlights. Their content resonates with fall beer promotions and festive-themed marketing. A perfect match for beer influencers celebrating the season.
Pumpkin Beer Reviews
@
thepumpkinbeerguy
🎃 Beer Enthusiast📍MA On a quest to rate ALL the punpkin beers Current 🎃🍻Count: 332. Message me for trades! Link to my rating spreadsheet and untapped:
7
Followers
5.7K
ENGAGEMENT Rate
3.81
%
Avg Likes ❤️:
216
With seasonal flair, this influencer features pumpkin ales, autumn releases, and brewery fest highlights. Their content resonates with fall beer promotions and festive-themed marketing. A perfect match for beer influencers celebrating the season.
8
Matt 🍺 Craft Beer Enthusiast 🍻
@
everthehoptimist
🍻 @everthehoptimist Just a Beer Nerd sharing his beery adventures with the world. Either DM or email everthehoptimist1985@gmail.com for collabs 🍺
Followers
6.4K
ENGAGEMENT Rate
3.84
%
Avg Likes ❤️:
242
This creator blends hop-heavy tastings with DIY brew tips and sky-blue patio sips. Their optimistic, irreverent style makes them a top beer influencer for IPA brands and hop-centric breweries.
Matt 🍺 Craft Beer Enthusiast 🍻
@
everthehoptimist
🍻 @everthehoptimist Just a Beer Nerd sharing his beery adventures with the world. Either DM or email everthehoptimist1985@gmail.com for collabs 🍺
8
This creator blends hop-heavy tastings with DIY brew tips and sky-blue patio sips. Their optimistic, irreverent style makes them a top beer influencer for IPA brands and hop-centric breweries.
Matt 🍺 Craft Beer Enthusiast 🍻
@
everthehoptimist
🍻 @everthehoptimist Just a Beer Nerd sharing his beery adventures with the world. Either DM or email everthehoptimist1985@gmail.com for collabs 🍺
8
Followers
6.4K
ENGAGEMENT Rate
3.84
%
Avg Likes ❤️:
242
This creator blends hop-heavy tastings with DIY brew tips and sky-blue patio sips. Their optimistic, irreverent style makes them a top beer influencer for IPA brands and hop-centric breweries.
9
Bad Dad
@
baddadbeerreview
Actually a good Dad, but the name stuck 😆 Funny Guy. Craft Beer Enthusiast. Costco Executive Member since 2007. SEATTLE🌧️ 🏔️ 🌲(mostly)
Followers
7.7K
ENGAGEMENT Rate
4.09
%
Avg Likes ❤️:
301
As a self-professed “bad dad,” this influencer delivers dad-humor-laced beer reviews and family-friendly brewery visits. They offer a lighthearted take on craft beer, appealing to brands seeking humorous yet genuine beer influencers.
Bad Dad
@
baddadbeerreview
Actually a good Dad, but the name stuck 😆 Funny Guy. Craft Beer Enthusiast. Costco Executive Member since 2007. SEATTLE🌧️ 🏔️ 🌲(mostly)
9
As a self-professed “bad dad,” this influencer delivers dad-humor-laced beer reviews and family-friendly brewery visits. They offer a lighthearted take on craft beer, appealing to brands seeking humorous yet genuine beer influencers.
Bad Dad
@
baddadbeerreview
Actually a good Dad, but the name stuck 😆 Funny Guy. Craft Beer Enthusiast. Costco Executive Member since 2007. SEATTLE🌧️ 🏔️ 🌲(mostly)
9
Followers
7.7K
ENGAGEMENT Rate
4.09
%
Avg Likes ❤️:
301
As a self-professed “bad dad,” this influencer delivers dad-humor-laced beer reviews and family-friendly brewery visits. They offer a lighthearted take on craft beer, appealing to brands seeking humorous yet genuine beer influencers.
10
Karina Jääskeläinen || Sourbeercat
@
sourbeercat
Craft Beer Enthusiast 🌈 🏋️♀️ I Drink Beer And Lift Weights 📍Finland 🇫🇮
Followers
8.6K
ENGAGEMENT Rate
3.09
%
Avg Likes ❤️:
261
Focused on tart and funky brews, this creator dives deep into sour and wild-beer styles, offering tasting notes and pairing ideas. A niche beer influencer trusted by adventurous drinkers and specialty breweries.
Karina Jääskeläinen || Sourbeercat
@
sourbeercat
Craft Beer Enthusiast 🌈 🏋️♀️ I Drink Beer And Lift Weights 📍Finland 🇫🇮
10
Focused on tart and funky brews, this creator dives deep into sour and wild-beer styles, offering tasting notes and pairing ideas. A niche beer influencer trusted by adventurous drinkers and specialty breweries.
Karina Jääskeläinen || Sourbeercat
@
sourbeercat
Craft Beer Enthusiast 🌈 🏋️♀️ I Drink Beer And Lift Weights 📍Finland 🇫🇮
10
Followers
8.6K
ENGAGEMENT Rate
3.09
%
Avg Likes ❤️:
261
Focused on tart and funky brews, this creator dives deep into sour and wild-beer styles, offering tasting notes and pairing ideas. A niche beer influencer trusted by adventurous drinkers and specialty breweries.
11
BRITNEY
@
thehoppybrewnettee
•Louisiana🦞 •Beer Enthusiast 🍻 •wine connoisseur 🍷 •Dom mom
Followers
9.4K
ENGAGEMENT Rate
8.23
%
Avg Likes ❤️:
772
Sprinkling hops into her daily craft, this influencer blends hop reviews and brewery tours with eco-aware tips. A forward-thinking beer influencer ideal for IPA brands and sustainable brewing initiatives.
BRITNEY
@
thehoppybrewnettee
•Louisiana🦞 •Beer Enthusiast 🍻 •wine connoisseur 🍷 •Dom mom
11
Sprinkling hops into her daily craft, this influencer blends hop reviews and brewery tours with eco-aware tips. A forward-thinking beer influencer ideal for IPA brands and sustainable brewing initiatives.
BRITNEY
@
thehoppybrewnettee
•Louisiana🦞 •Beer Enthusiast 🍻 •wine connoisseur 🍷 •Dom mom
11
Followers
9.4K
ENGAGEMENT Rate
8.23
%
Avg Likes ❤️:
772
Sprinkling hops into her daily craft, this influencer blends hop reviews and brewery tours with eco-aware tips. A forward-thinking beer influencer ideal for IPA brands and sustainable brewing initiatives.
12
Flávio Tristão
@
flaviotristao
🇧🇷🇧🇷🇧🇷 🔺 Uai 💻 Gestor TIC 🏁 Publicitário 🍺 Apreciador de cervejas 🔞
Followers
11.9K
ENGAGEMENT Rate
2.41
%
Avg Likes ❤️:
284
Flavio brings global flair to his feed, sipping Brazilian surprisingly alongside local brews. His multilingual tasting notes and travel-meets-beer content make him an inclusive beer influencer for international beer brands.
Flávio Tristão
@
flaviotristao
🇧🇷🇧🇷🇧🇷 🔺 Uai 💻 Gestor TIC 🏁 Publicitário 🍺 Apreciador de cervejas 🔞
12
Flavio brings global flair to his feed, sipping Brazilian surprisingly alongside local brews. His multilingual tasting notes and travel-meets-beer content make him an inclusive beer influencer for international beer brands.
Flávio Tristão
@
flaviotristao
🇧🇷🇧🇷🇧🇷 🔺 Uai 💻 Gestor TIC 🏁 Publicitário 🍺 Apreciador de cervejas 🔞
12
Followers
11.9K
ENGAGEMENT Rate
2.41
%
Avg Likes ❤️:
284
Flavio brings global flair to his feed, sipping Brazilian surprisingly alongside local brews. His multilingual tasting notes and travel-meets-beer content make him an inclusive beer influencer for international beer brands.
13
Sevá Cerveja
@
sevacerveja
🍻 Sevá Cerveja & Terês Cozinha 🍺 Cerveja Especial, Gastronomia Autoral 🍽 Restaurante Bar em Camburi 🏖️ Carrinho de Praia em Camburi 📍Como chegar?
Followers
20.8K
ENGAGEMENT Rate
0.2
%
Avg Likes ❤️:
40
This account highlights Portuguese and European beers, combining tasting moods with cultural reflections. A niche yet authoritative beer influencer for European brewers eyeing global reach.
Sevá Cerveja
@
sevacerveja
🍻 Sevá Cerveja & Terês Cozinha 🍺 Cerveja Especial, Gastronomia Autoral 🍽 Restaurante Bar em Camburi 🏖️ Carrinho de Praia em Camburi 📍Como chegar?
13
This account highlights Portuguese and European beers, combining tasting moods with cultural reflections. A niche yet authoritative beer influencer for European brewers eyeing global reach.
Sevá Cerveja
@
sevacerveja
🍻 Sevá Cerveja & Terês Cozinha 🍺 Cerveja Especial, Gastronomia Autoral 🍽 Restaurante Bar em Camburi 🏖️ Carrinho de Praia em Camburi 📍Como chegar?
13
Followers
20.8K
ENGAGEMENT Rate
0.2
%
Avg Likes ❤️:
40
This account highlights Portuguese and European beers, combining tasting moods with cultural reflections. A niche yet authoritative beer influencer for European brewers eyeing global reach.
14
Brejas Que Tomamos
@
brejas_que_tomamos
Dicas, avaliações e reviews: 🍺Cervejas 🍔Comidas ✈️Viagens 🍹Drinks 🍻Resenha 🥃Bares 🎮 Games Parcerias via direct.🍻🤝
Followers
12.3K
ENGAGEMENT Rate
0.89
%
Avg Likes ❤️:
101
Focused on Brazilian craft, this influencer shares fresh brewery spotlight, lively tasting sessions, and regional styles. They provide vibrant, community-rooted storytelling—perfect for tapping into South American beer markets.
Brejas Que Tomamos
@
brejas_que_tomamos
Dicas, avaliações e reviews: 🍺Cervejas 🍔Comidas ✈️Viagens 🍹Drinks 🍻Resenha 🥃Bares 🎮 Games Parcerias via direct.🍻🤝
14
Focused on Brazilian craft, this influencer shares fresh brewery spotlight, lively tasting sessions, and regional styles. They provide vibrant, community-rooted storytelling—perfect for tapping into South American beer markets.
Brejas Que Tomamos
@
brejas_que_tomamos
Dicas, avaliações e reviews: 🍺Cervejas 🍔Comidas ✈️Viagens 🍹Drinks 🍻Resenha 🥃Bares 🎮 Games Parcerias via direct.🍻🤝
14
Followers
12.3K
ENGAGEMENT Rate
0.89
%
Avg Likes ❤️:
101
Focused on Brazilian craft, this influencer shares fresh brewery spotlight, lively tasting sessions, and regional styles. They provide vibrant, community-rooted storytelling—perfect for tapping into South American beer markets.
15
Beto
@
betosbeer
➡️ Um Apreciador de Cervejas pelo Mundo!🌎 ➡️ Casado e Pai de Meninas 💍👨👩👧👧 ➡️ Aqui você encontra meu acervo pessoal. #betosbeer
Followers
34.3K
ENGAGEMENT Rate
0.53
%
Avg Likes ❤️:
130
Beto is the go-to source for cheesecake IPA pours and neighborhood brewery finds. His friendly, down-to-earth tone brings local flavor to life, making him a charming and approachable beer influencer for craft partnerships.
Beto
@
betosbeer
➡️ Um Apreciador de Cervejas pelo Mundo!🌎 ➡️ Casado e Pai de Meninas 💍👨👩👧👧 ➡️ Aqui você encontra meu acervo pessoal. #betosbeer
15
Beto is the go-to source for cheesecake IPA pours and neighborhood brewery finds. His friendly, down-to-earth tone brings local flavor to life, making him a charming and approachable beer influencer for craft partnerships.
Beto
@
betosbeer
➡️ Um Apreciador de Cervejas pelo Mundo!🌎 ➡️ Casado e Pai de Meninas 💍👨👩👧👧 ➡️ Aqui você encontra meu acervo pessoal. #betosbeer
15
Followers
34.3K
ENGAGEMENT Rate
0.53
%
Avg Likes ❤️:
130
Beto is the go-to source for cheesecake IPA pours and neighborhood brewery finds. His friendly, down-to-earth tone brings local flavor to life, making him a charming and approachable beer influencer for craft partnerships.
16
Cerveja Juan Caloto
@
juancaloto
Siga también @esconderijo.juancaloto
Followers
21.8K
ENGAGEMENT Rate
0.45
%
Avg Likes ❤️:
94
Blending art and amber, Juan Caloto captures beer moments through stunning photography and minimalist tasting notes. As a visually driven beer influencer, he’s ideal for branding beer labels and colder styling campaigns.
Cerveja Juan Caloto
@
juancaloto
Siga también @esconderijo.juancaloto
16
Blending art and amber, Juan Caloto captures beer moments through stunning photography and minimalist tasting notes. As a visually driven beer influencer, he’s ideal for branding beer labels and colder styling campaigns.
Cerveja Juan Caloto
@
juancaloto
Siga también @esconderijo.juancaloto
16
Followers
21.8K
ENGAGEMENT Rate
0.45
%
Avg Likes ❤️:
94
Blending art and amber, Juan Caloto captures beer moments through stunning photography and minimalist tasting notes. As a visually driven beer influencer, he’s ideal for branding beer labels and colder styling campaigns.
17
Cervejas Q Eu Bebo
@
cervejasqeubebo
Born in Rio de Janeiro 🏖🇧🇷, Botafogo Fan 🔥⭐️, Beer Addicted 🍺 and Rock N’ Roll Lover 🤘🏼
Followers
3.6K
ENGAGEMENT Rate
1.84
%
Avg Likes ❤️:
64
With a focus on Portuguese craft, this influencer pairs casual kitchen pours with candid reflections on taste and tradition. A warm and relatable beer influencer for artisanal breweries and cultural campaigns.
Cervejas Q Eu Bebo
@
cervejasqeubebo
Born in Rio de Janeiro 🏖🇧🇷, Botafogo Fan 🔥⭐️, Beer Addicted 🍺 and Rock N’ Roll Lover 🤘🏼
17
With a focus on Portuguese craft, this influencer pairs casual kitchen pours with candid reflections on taste and tradition. A warm and relatable beer influencer for artisanal breweries and cultural campaigns.
Cervejas Q Eu Bebo
@
cervejasqeubebo
Born in Rio de Janeiro 🏖🇧🇷, Botafogo Fan 🔥⭐️, Beer Addicted 🍺 and Rock N’ Roll Lover 🤘🏼
17
Followers
3.6K
ENGAGEMENT Rate
1.84
%
Avg Likes ❤️:
64
With a focus on Portuguese craft, this influencer pairs casual kitchen pours with candid reflections on taste and tradition. A warm and relatable beer influencer for artisanal breweries and cultural campaigns.
18
João Victor Carvalho
@
joaobeerdrum
🍺Entusiasta e profissional da área cervejeira. 🌴@soulhops 👤Assessoria Cervejeira - Bares & Rest 📩Contato via Direct
Followers
2.2K
ENGAGEMENT Rate
7.63
%
Avg Likes ❤️:
167
Guitar in one hand and beer in the other, João merges music and suds in sing-along tasting sessions. This creator hits a creative chord as a crossover beer influencer, fitting for beer events, live music venues, and sensory brands.
João Victor Carvalho
@
joaobeerdrum
🍺Entusiasta e profissional da área cervejeira. 🌴@soulhops 👤Assessoria Cervejeira - Bares & Rest 📩Contato via Direct
18
Guitar in one hand and beer in the other, João merges music and suds in sing-along tasting sessions. This creator hits a creative chord as a crossover beer influencer, fitting for beer events, live music venues, and sensory brands.
João Victor Carvalho
@
joaobeerdrum
🍺Entusiasta e profissional da área cervejeira. 🌴@soulhops 👤Assessoria Cervejeira - Bares & Rest 📩Contato via Direct
18
Followers
2.2K
ENGAGEMENT Rate
7.63
%
Avg Likes ❤️:
167
Guitar in one hand and beer in the other, João merges music and suds in sing-along tasting sessions. This creator hits a creative chord as a crossover beer influencer, fitting for beer events, live music venues, and sensory brands.
19
Caê Guerbas
@
cae_guerbas
@cae_guerbas 👷🏻♂️ Arquiteto 🍺 Cervejas Especiais | Craft beer 📸 Parcerias para Divulgação 👨👩👧👦🐶 Família | 🇮🇹 SEP 🇧🇷 Brasil | São Paulo
Followers
51.2K
ENGAGEMENT Rate
0.39
%
Avg Likes ❤️:
149
Traveling through regional markets and boutique breweries, this influencer offers immersive tasting experiences and thoughtful commentary. A cultured beer influencer perfect for destination breweries and beer tourism content.
Caê Guerbas
@
cae_guerbas
@cae_guerbas 👷🏻♂️ Arquiteto 🍺 Cervejas Especiais | Craft beer 📸 Parcerias para Divulgação 👨👩👧👦🐶 Família | 🇮🇹 SEP 🇧🇷 Brasil | São Paulo
19
Traveling through regional markets and boutique breweries, this influencer offers immersive tasting experiences and thoughtful commentary. A cultured beer influencer perfect for destination breweries and beer tourism content.
Caê Guerbas
@
cae_guerbas
@cae_guerbas 👷🏻♂️ Arquiteto 🍺 Cervejas Especiais | Craft beer 📸 Parcerias para Divulgação 👨👩👧👦🐶 Família | 🇮🇹 SEP 🇧🇷 Brasil | São Paulo
19
Followers
51.2K
ENGAGEMENT Rate
0.39
%
Avg Likes ❤️:
149
Traveling through regional markets and boutique breweries, this influencer offers immersive tasting experiences and thoughtful commentary. A cultured beer influencer perfect for destination breweries and beer tourism content.
20
selfcervas - Beer at Home
@
selfcervas
🍺🔞 Selfcervas | Cerveja Artesanal | Cerveja | Beer Lover 📲Danilo Palhas 👉🏻UNTAPPD: danilopalhas 🍺2470 rótulos degustados 📍Volta Redonda - RJ 🇧🇷
Followers
63.7K
ENGAGEMENT Rate
0.18
%
Avg Likes ❤️:
113
Focused on self-pouring rituals and home bar styling, this creator documents solo sessions with cozy lighting and personal anecdotes. A lifestyle-minded beer influencer for homebrew kits, glassware, and cozy living campaigns.
selfcervas - Beer at Home
@
selfcervas
🍺🔞 Selfcervas | Cerveja Artesanal | Cerveja | Beer Lover 📲Danilo Palhas 👉🏻UNTAPPD: danilopalhas 🍺2470 rótulos degustados 📍Volta Redonda - RJ 🇧🇷
20
Focused on self-pouring rituals and home bar styling, this creator documents solo sessions with cozy lighting and personal anecdotes. A lifestyle-minded beer influencer for homebrew kits, glassware, and cozy living campaigns.
selfcervas - Beer at Home
@
selfcervas
🍺🔞 Selfcervas | Cerveja Artesanal | Cerveja | Beer Lover 📲Danilo Palhas 👉🏻UNTAPPD: danilopalhas 🍺2470 rótulos degustados 📍Volta Redonda - RJ 🇧🇷
20
Followers
63.7K
ENGAGEMENT Rate
0.18
%
Avg Likes ❤️:
113
Focused on self-pouring rituals and home bar styling, this creator documents solo sessions with cozy lighting and personal anecdotes. A lifestyle-minded beer influencer for homebrew kits, glassware, and cozy living campaigns.
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How to Find Beer Influencers on Instagram
How to Find Beer Influencers on Instagram
Beer culture is thriving on Instagram, with creators showcasing everything from craft brews and local tastings to brewery tours and pairing tips. In the US and beyond, beer influencers make drinking culture more approachable, creative, and community-driven. Their content blends lifestyle, authenticity, and storytelling, making them valuable partners for breweries, beverage brands, and hospitality businesses. The key is finding beer influencers who can engage genuine beer enthusiasts instead of just posting casual drinking shots.
Here’s how you can approach it:
Beer culture is thriving on Instagram, with creators showcasing everything from craft brews and local tastings to brewery tours and pairing tips. In the US and beyond, beer influencers make drinking culture more approachable, creative, and community-driven. Their content blends lifestyle, authenticity, and storytelling, making them valuable partners for breweries, beverage brands, and hospitality businesses. The key is finding beer influencers who can engage genuine beer enthusiasts instead of just posting casual drinking shots.
Here’s how you can approach it:
Beer culture is thriving on Instagram, with creators showcasing everything from craft brews and local tastings to brewery tours and pairing tips. In the US and beyond, beer influencers make drinking culture more approachable, creative, and community-driven. Their content blends lifestyle, authenticity, and storytelling, making them valuable partners for breweries, beverage brands, and hospitality businesses. The key is finding beer influencers who can engage genuine beer enthusiasts instead of just posting casual drinking shots.
Here’s how you can approach it:
1. Define your campaign goal
1. Define your campaign goal
The first step is to clearly outline what you expect from an influencer partnership.
For example, “We’re a craft brewery, and we want Instagram beer influencers who can showcase new releases and tasting experiences for beer enthusiasts aged 25–45.”
Having this written down ensures you stay focused on the right kind of beer influencers.
2. Search with a beer-specific lens
2. Search with a beer-specific lens
Avoid broad searches and add niche, local context:
Keywords: “craft beer influencer,” “brewery Instagram creator,” “beer tasting influencer.”
Trends/Events: Who covers beer festivals, brewery openings, Oktoberfest events?
Competitor collabs: Which influencers already feature breweries or beverage brands like yours?
On Impulze, you can filter beer influencers by follower size, location, and engagement to build a beer-focused list instantly.
3. Check engagement and audience
3. Check engagement and audience
A large following doesn’t always mean influence in the beer niche. Always check:
Likes, saves, and comments compared to follower size.
Comments showing genuine engagement (“Where did you find this brew?”).
Analytics or media kits confirming beer enthusiasts and local audiences.
Our free Chrome extension SocialiQ gives you instant insights into engagement and audience data of beer influencers directly on Instagram.
4. Match influencer style with your brand
4. Match influencer style with your brand
Beer influencers have different content styles. Choose those who align with your goals:
Craft beer reviewers: tasting notes, comparisons, detailed insights.
Lifestyle influencers: casual beer enjoyment, social settings, travel and brewery visits.
Event-focused influencers: beer festivals, brewery launches, and community tastings.
5. Start with small collabs
5. Start with small collabs
Instead of jumping into long-term partnerships, test with smaller collaborations first. These could be:
A reel reviewing your latest beer release.
A story series from a brewery tour.
A carousel post highlighting beer pairings with food.
With Impulze, you can find beer influencers on Instagram, analyze them, save profiles, outreach them, track collaborations, and measure results before scaling up to bigger partnerships.
Frequently Asked Questions
How do I find the right beer influencers for my campaign?
How do I find the right beer influencers for my campaign?
How do I find the right beer influencers for my campaign?
How much do beer influencers usually charge?
How much do beer influencers usually charge?
How much do beer influencers usually charge?
What’s the best way to reach out to beer influencers?
What’s the best way to reach out to beer influencers?
What’s the best way to reach out to beer influencers?
Can I see which beer influencers my competitors are using?
Can I see which beer influencers my competitors are using?
Can I see which beer influencers my competitors are using?
Are nano and micro beer influencers worth partnering with?
Are nano and micro beer influencers worth partnering with?
Are nano and micro beer influencers worth partnering with?
How do I track influencer performance during a beer campaign?
How do I track influencer performance during a beer campaign?
How do I track influencer performance during a beer campaign?
How do I avoid fake or low-quality beer influencers?
How do I avoid fake or low-quality beer influencers?
How do I avoid fake or low-quality beer influencers?


