Top 30 Nail YouTubers

Top 30 Nail YouTubers

Top 30 Nail YouTubers

From bold nail art to simple care tips, these 30 YouTubers are shaping the world of nails. Their videos offer creativity, step-by-step guides, and fresh ideas for anyone who loves nail design and beauty content.

Abstract Design
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How to Find Nail Influencers on YouTube

How to Find Nail Influencers on YouTube

From ASMR-worthy nail art videos to tutorials on gel extensions and product reviews, nail influencers on YouTube have built massive communities around creativity and self-expression. These creators don’t just showcase designs, they set trends, influence buying decisions, and help brands gain credibility in the beauty space. 

If you’re a nail polish brand, salon product line, or beauty retailer, collaborating with the right nail influencers can be a game-changer. The question is: how do you find them?

Here’s a practical guide.

From ASMR-worthy nail art videos to tutorials on gel extensions and product reviews, nail influencers on YouTube have built massive communities around creativity and self-expression. These creators don’t just showcase designs, they set trends, influence buying decisions, and help brands gain credibility in the beauty space. 

If you’re a nail polish brand, salon product line, or beauty retailer, collaborating with the right nail influencers can be a game-changer. The question is: how do you find them?

Here’s a practical guide.

From ASMR-worthy nail art videos to tutorials on gel extensions and product reviews, nail influencers on YouTube have built massive communities around creativity and self-expression. These creators don’t just showcase designs, they set trends, influence buying decisions, and help brands gain credibility in the beauty space. 

If you’re a nail polish brand, salon product line, or beauty retailer, collaborating with the right nail influencers can be a game-changer. The question is: how do you find them?

Here’s a practical guide.

1. Define your nail campaign goal

1. Define your nail campaign goal

Start with a clear one-liner.

Example: “We’re a nail polish brand, and we want YouTube creators who can review our latest collection in tutorials that inspire trial purchases.”

This saves you from chasing big but irrelevant channels.

2. Search with niche-specific context

2. Search with niche-specific context

Generic “beauty YouTuber” won’t get you far — go nail-focused:

  • Keywords: “nail art tutorial,” “gel nails review,” “manicure hacks.”

  • Content formats: step-by-step tutorials, long-form product tests, or Shorts for quick designs.

  • Competitor collabs: Which nail influencers already feature brands like OPI, Essie, or Gelish?

On Impulze, you can filter creators by niche, audience size, and engagement rates, instantly building a nail-focused shortlist.

3. Engagement matters most

3. Engagement matters most

A smaller nail channel with consistent, loyal viewers can outperform a big one with weak engagement. Check for:

  • Average views vs. subscriber count.

  • Comments that show intent (“Ordering this polish now!” or “Which lamp do you recommend?”).

  • Community engagement — are viewers asking for more designs or advice?

SocialiQ helps by showing engagement data instantly without manual digging.

4. Match their content style with your brand

4. Match their content style with your brand

Nail influencers on YouTube vary widely. Choose those who fit your product positioning:

  • Tutorial creators: showcasing creative designs and seasonal trends.

  • Reviewers: in-depth testing of nail products, polishes, and tools.

  • Lifestyle/beauty vloggers: integrating nail care into broader beauty routines.

5. Start small before scaling

5. Start small before scaling

Pilot campaigns help test what works:

  • A tutorial featuring your product in a trending design.

  • A review comparing your product to popular competitors.

  • A YouTube Short showing a quick nail transformation.

With Impulze, you can find, analyze, view past brand collaborations, save nail influencers into lists, outreach, manage and track ROI — helping you scale only with the ones who deliver.

Frequently Asked Questions

Who are the most popular nail YouTubers right now?

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Who are the most popular nail YouTubers right now?

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Who are the most popular nail YouTubers right now?

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Can I learn how to do nails just by watching these YouTubers?

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Can I learn how to do nails just by watching these YouTubers?

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Can I learn how to do nails just by watching these YouTubers?

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Are there channels focused on natural nail care too?

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Are there channels focused on natural nail care too?

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Are there channels focused on natural nail care too?

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Which nail YouTubers are best for beginners?

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Which nail YouTubers are best for beginners?

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Which nail YouTubers are best for beginners?

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Are there any relaxing or ASMR-style nail channels?

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Are there any relaxing or ASMR-style nail channels?

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Are there any relaxing or ASMR-style nail channels?

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Do any of these YouTubers focus on professional nail techniques?

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Do any of these YouTubers focus on professional nail techniques?

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Do any of these YouTubers focus on professional nail techniques?

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How do I find more trending nail creators using impulze.ai?

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How do I find more trending nail creators using impulze.ai?

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How do I find more trending nail creators using impulze.ai?

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