Save 90% of your time in recruiting the right influencers.

Save 90% of your time in recruiting the right influencers.


Top 10 Game-Changing North Carolina Influencers of 2024

Top 10 Game-Changing North Carolina Influencers of 2024

Apr 11, 2024



Are you currently on the hunt for the top North Carolina influencers? We’re here to lend a hand and make the process a breeze for you. 

Finding influencers typically takes a significant amount of time and effort. Marketers often browse through numerous influencer profiles, only to hit dead ends for various reasons. Similar challenges may arise in your pursuit of the top influencers from North Carolina as well.

No worries! We’ve compiled a list of the top North Carolina influencers with exceptional engagement rates, sparing you the hassle.

Friendly Reminder: Please keep in mind that the influencer details provided below are solely based on their Instagram accounts.

Meet The Top North Carolina Influencers

1. Tripp Tracy (@tracy_tripp)

Other Social Media Handles: Twitter and Facebook

Tripp Tracy is a former professional ice hockey goaltender. He is currently a television broadcaster for the Carolina Hurricanes in the NHL. Tracy shares content related to hockey on his social media.

One of the top North Carolina influencers, he attracts NHL fans with his never-before-seen-before posts. He also shares behind-the-scenes broadcasting moments and interactions with players and fans.

2. Maddie Wild (@maddie.wild)

Other Social Media Handles: TikTok

Maddie Wild is one of the finest North Carolina influencers based in Millbrook. Her Instagram account has an impressive engagement rate of 7.02%. Maddie shares a mix of lifestyle, fashion, and travel content through her posts. Her friends appear on her posts where she shares her everyday moments.

3. Allison Reynolds | NC Lifestyle + Travel (@raleighwanderlust)

Other Social Media Handles: TikTok 

Next on the list of North Carolina Influencers is Allison Reynolds. She is a lifestyle and travel influencer from Raleigh. , North Carolina. Her content introduces travel destinations and food places to her followers.

She highlights the best of Raleigh, as well as travel experiences and lifestyle tips. Some brands that appear on her posts are Carrigan Farms, Hidden Grounds Coffee, and Gold Clover Company.

4. Matt Robinson (@raleighskyline)

Other Social Media Handles: Facebook

Matt Robinson is a photographer and one of the top influencers in North California. Matt is a cityscape photographer from Raleigh, North Carolina, who shares his visually appealing pictures through social media. His stunning photographs of Raleigh's skyline and cityscapes attract photography enthusiasts, making him a top American influencer.

5. NC Food & Fun | Briana & Roger (@raleighfoodtrap)

Other Social Media Handles: TikTok and YouTube

Briana and Roger are popular food influencers in North California. Being the top food and fun influencers from Raleigh, they promote popular food places. Their posts attract food enthusiasts and those interested in exploring Raleigh.

In addition to food, Briana and Roger share videos about lifestyle and food exploration. Their brand promotions include Siplen's Finger Lickin', CFS Carolina Film Solutions, and DonutNV Raleigh.

6. The Holderness Family (@theholdernessfamily)

Other Social Media Handles: TikTok, YouTube, and Facebook

The Holderness are family influencers from North Carolina. They create content around family life that people can relate to. Their book, 'ADHD Is Awesome,' is all set for sale, and followers can currently pre-order it.

They had previously launched a card game of words, What The Flock? The Holderness Family promotes brands like Allegra OTC and Target.

7. hamel (@hamelpatel_)

Other Social Media Handles: TikTok, Twitter, and YouTube

Hamel Patel is an artist and one of the leading North Carolina influencers from Raleigh. She is involved in creative direction, photography, DIY, and styling. Her posts are a mix of her modeling ventures, health tips, and cooking ideas. Her brand promotions include Command, Kiss Products, and SAVAGE X FENTY.

8. Raleigh Downtown (@_raleighdowntown_)

Other Social Media Handles: Twitter

Raleigh Downtown is a city guide to downtown Raleigh and the surrounding area. The account is dedicated to anyone looking for information sources about downtown Raleigh. It shares top news, stories, events, places, people, and more related to downtown Raleigh. Some local brands they promote include R&D Brewing, City Club Raleigh, and Trophy Brewing & Pizza.

9. Maddy Rose | Based in Asheville, NC (@madelyneonthemove)

Other Social Media Handles: TikTok and YouTube

Maddy Rose is one of the top travel influencers based in Asheville, North Carolina. She organizes adventure travel and retreats for women. Through her posts, she attracts and inspires travel enthusiasts.

She influences women who love exploring new destinations by sharing her travel experiences. Her brand promotions include Vacayzy, Creekside Hideaway, and The Tents at Ramsden Lake.

10. Jensen Savannah Nichol (@jensensavannah)

Other Social Media Handles: TikTok and YouTube

Jensen Savannah Nichol is a top influencer in North Carolina from Charlotte. She covers both NC and SC in her appealing posts. This influencer aims to showcase the best of the Carolinas. Therefore, her content highlights the attractions, beauty, and lifestyle of the Carolinas.

Some brands she endorses include Carrigan Farms, National House of Pancakes, and Cape Fear Seafood Company.

5 Easy Ways To Find North Carolina Influencers For Your Brand

Influencer marketing with local influencers can significantly benefit North Carolina brands. The influencer’s authentic connection with followers can help create a deeper engagement.

Location-Specific Hashtag Search

Location-specific hashtag searches can help brands find influencers in North Carolina easily. This search filters content relevant to a particular area.

Try these hashtags while looking for North Carolina influencers:

  • #NCblogger

  • #RaleighInfluencer

  • #CharlotteStyle

Let's consider the example of an NC-based beauty brand looking for influencers. They might have to search for hashtags like #NCBeautyBlogger or #CharlotteMakeupArtist to find the perfect influencers.

Search Through Google

Brands can discover influencers through a Google search. It is essential to use specific keywords and phrases related to their industry and location for the search. The results might include blog posts, influencer directories, or social media profiles of influencers in North Carolina.

You can search for something like this to find the finest influencers for your brand.

  • [North Carolina fashion influencers]

  • [Asheville food bloggers]

  • [Top influencers from North Carolina]

Suggested Read: How to Find Someone's Email From Social Media

Competitor Analysis

Competitor analysis involves examining the influencers that your competitors are partnering with. By identifying these influencers, brands can get an idea about popular influencers in their industry.

Let's consider the example of a fitness brand. Fitness brands can look for influencers promoting competing gyms or fitness apparel in North Carolina. They can then consider the influencers for their campaigns or find lookalike influencers to partner with.

Ask For Recommendations

Another useful method marketers can adopt while looking for influencers is asking for recommendations. They can ask for recommendations from businesses, industry professionals, or their own followers. 

Recommendations can help brands find the ideal influencer with firsthand insights into the influencer's work ethic and performance.

Influencer Marketing Tool

An influencer marketing tool can make your search for influencers a breeze. We recommend, a game-changing tool with a vast database of 250 million influencers. It helps brands find North Carolina influencers by offering features like:

Ease of use: Users can find influencers in just 3 minutes with its accessible features. The tool takes away 90% of influencer prospecting time, helping marketers focus on other aspects of marketing.

  • Filters: has dedicated filters that help users pinpoint niche-specific and location-specific influencers.

  • Influencer Campaign Management: helps marketers access the real-time impact of their campaigns. Brands can make informed decisions with real-time performance metrics, click tracking, and shareable live reports.

You can give a free try today!

Now you know how to find the top influencers from North Carolina. We’d like to share more about influencers with you and make influencer discovery a breeze.
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