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Free UGC Contract Templates & Tips for Brands

Free UGC Contract Templates & Tips for Brands

Mar 25, 2024

By

10 MIN READ

Drafting User-Generated Content (UGC) contracts/agreements can feel like tackling a foreign language. That's why we're here to simplify things for you. UGC contract templates are your starting point - a guide to help you navigate content rights, usage permissions, and, if applicable, compensation. 

Remember, while these templates offer a solid foundation, they're not one-size-fits-all. Tailoring them to fit your specific needs is key. Also, have them reviewed by a legal expert to ensure everything's up to snuff with current laws. 

With that said, let's have a look at some contract templates.

3 Free UGC Contract Templates for You

1. Content Licensing Contract Template




3. Influencer Collaboration Contract Template




3. Non-Disclosure Agreement UGC Template



Tips for Brands While Drafting a UGC Contract

When drafting a User Generated Content (UGC) contract, brands should consider several key aspects. This ensures that the agreement protects their interests, respects the rights of content creators, and sets clear expectations for both parties. 

Here are some helpful tips for brands (you) to consider. 

Tip 1 - Describe the Content Clearly 

Make sure you explain exactly what type of content you want, like videos, photos, or blogs. Tell the creators how you want it made and where to send it. 

Tip 2 - Set the Rules for Using the Content 

  • Rights: Tell creators what you'll do with their content—like if you'll share it on social media or your website. Say if you need exclusive rights (only you can use it) or if others can use it too. 

  • Time and Place: Say how long you'll use their content and if there are places where you won't use it. 

Tip 3 - Protect the Creators 

  • Ownership: Make sure creators know if they still own their content and how you'll show who made it when you use it. 

  • Follow the Rules: List what's okay and not okay in the content they make (no offensive material, for example). 

Tip 4 - Paying Creators 

Explain how you'll reward them—money, free stuff, discounts, or a spotlight on your channels. 

Tip 5 - Ending the Agreement

  • How to End: Talk about how and when either of you can stop the agreement. 

  • Changes: Make sure any changes to the agreement are agreed on by everyone, in writing. 

Tip 6 - Covering Your Back 

Stay Out of Trouble: Include a part that protects you if something goes wrong because of the content. 

Limits: Be clear about what you're not responsible for. 

Tip 7 - Keep Secrets Safe 

If you share secret info with creators, make sure there's a part in the contract that keeps it safe. Also, be sure you're handling personal info by the law. 

Tip 8 - Solving Problems 

Law and Place: Choose the laws that apply and where you'd go to solve any issues. 

Talk First: Think about solving disputes with a chat or mediation before going to court. 

Tip 9 - Check with a Lawyer 

This is perhaps the most important step of all. Before you finalize everything, have a lawyer look it over to make sure it's solid and fair. 

Keeping these points in mind will help create a straightforward and fair agreement between brands and content creators.



find influencer within seconds using impulze.ai
find influencer within seconds using impulze.ai
find influencer within seconds using impulze.ai
find influencer within seconds using impulze.ai

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